RedBud Announces Bob
The Cooler Co.
as Title Sponsor of
2024 RedBud National
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“America’s Motocross
Track” is Primed for 51st
Running on Saturday, July 6
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MORGANTOWN, W.
Va. (June 13, 2024) –
There’s no
denying it can get hot
during July in Michigan,
with humidity the locals
call “Air that you
wear.” The yearly
pilgrimage to the RedBud
National produces a sea
of RVs, campers, pickup
trucks, tents, and autos
spread across RedBud’s
vast grounds. And you
can bet there’s an equal
number of ice-filled
coolers on hand at each
and every one of those
camping and parking
spots, ensuring food and
beverages are cool and
at-the-ready.
Keeping that visual in
mind, RedBud is pleased
to announce upstart
Bob The Cooler Co.,
a premium cooler,
drinkware, and
accessories company
based out of Scottsdale,
Arizona, as the new
title sponsor of the
RedBud National on July
6–Round 6 of the 2024
Pro Motocross
Championship,
sanctioned by AMA Pro
Racing.
Billed as “Not just a
product – it’s a
companion,” BOB’s
frontman, former
motorsports director for
Rockstar Energy, Jordan
Cochrum, agrees that
there’ll be an immediate
synergy with the RedBud
fans in attendance. Bob
The Cooler Co.’s
reliable products are
built for convenience
and to “Keep you cool in
the most epic moments of
your life,” which, to
the legions of RedBud
faithful, comes each and
every year on 4th of
July weekend.
“We’ve been in the
action sports biz for,
like, forever,” said
Cochrum. “And seriously,
our gear will keep you
chillin’ through life’s
hottest moments. And in
July… in Michigan…it
doesn’t get any hotter
than the gate dropping
on the Bob The Cooler
Co. RedBud National. Ask
for us by name at your
local powersports
dealer.”
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Monster Energy Kawasaki
rider Jason Anderson is a
Bob The Cooler Co. athlete.
Photo Courtesy Bob
The Cooler Co.
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BOB’s the silent
backdrop to laughter,
stories, and cheers at
gatherings for all walks
of life and adventures.
And for moto fans, Bob
The Cooler Co. products
are also an excellent
starting/sticking point
for all those free
decals collected from
the RedBud midway and
pro pits. Picture
this…cool drinks and
heritage, marked by
motocross stickers from
the years and decades at
the RedBud National with
your BOB “companion”
cooler.
“We’ve checked out the
BOB cooler products, and
I’ve sent some out with
our equipment operators
and crew–all coming back
at the end of a long
work day prepping for
the National with ‘Can I
keep this?’ reviews,”
said RedBud’s Tim
Ritchie. “You always
look for the right
synergy with your
sponsors. And with Bob
The Cooler Co., I’ll
tell you right now,
these deals are going to
be an instant hit with
the RedBud crowd.”
Be sure and check out
the "Bob’s Cool Zone” at
RedBud, along with Nasty
Beast Hard Tea from
Monster Brewing Co.,
supporting the Fan Zone,
ensuring a refreshing
VIP experience with
adult beverages. This
partnership aligns with
Bob The Cooler Co.’s
commitment to providing
high-quality, enjoyable
and "chill" experiences
to fans at RedBud.
Tickets to the Bob The
Cooler Co. RedBud
National can be
purchased by visiting
www.ProMotocross.com.
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For information
about the Pro
Motocross
Championship, please
visit ProMotocross.com and
be sure to follow
all of the Pro
Motocross social
media channels for
exclusive content
and additional
information on the
latest news:
Available for download
for both Apple and
Android devices is the
official Pro Motocross
App. Fans of American
motocross can have
access to the world’s
most prestigious
off-road motorcycle
racing series right at
their fingertips on
their mobile devices.
Developed by AMA Pro
Racing, the Pro
Motocross App provides
users with the most
important information
surrounding the Pro
Motocross Championship,
from series news to
schedule and ticket
information, as well as
broadcast schedule
details and live timing
& scoring. Download it
now via the App
Store or Google
Play.
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MX Sports Pro
Racing
MX Sports Pro Racing,
Inc., manages and
produces the world's
premier motocross racing
series - the Pro
Motocross Championship,
sanctioned by AMA Pro
Racing. MX Sports Pro
Racing is an industry
leader in off-road
powersport event
production and
management, whose
mission is to showcase
the sport of
professional motocross
competition at events
throughout the United
States. Through its
various racing
properties, partnerships
and affiliates, MX
Sports Pro Racing, Inc.,
organizes events for
thousands of racing
athletes each year and
attracts millions of
motorsports spectators.
Visit
www.mxsportsproracing.com
for more information.
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Pro Motocross
Championship
The Pro Motocross
Championship features
the world's fastest
outdoor motocross
racers, competing aboard
homologated bikes from
one of eight competing
manufacturers on a
collection of the
roughest, toughest
tracks on the planet.
Racing takes place each
Saturday afternoon, with
competition divided into
two classes: one for
250cc machines, and one
for 450cc machines. MX
Sports Pro Racing, the
industry leader in
off-road powersports
event production,
organizes the Pro
Motocross Championship.
More information can be
found at
www.ProMotocross.com.
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AMA Pro Racing
AMA Pro Racing is the
premier professional
motorcycle racing
organization for North
America, operating a
full schedule of events
and championships for a
variety of motorcycle
disciplines. It serves
as the sanctioning body
of the Pro Motocross
Championship.
Learn more about AMA Pro
Racing at
www.amaproracing.com.
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SuperMotocross
World Championship
The SuperMotocross World
Championship™ is the
premier off-road
motorcycle racing series
that combines the
technical precision of
stadium racing with the
all-out speed and
endurance of outdoor
racing. Created in 2022,
the SuperMotocross World
Championship combines
the Monster Energy AMA
Supercross Championship
and the Pro Motocross
Championship, sanctioned
by AMA Pro Racing, into
a 31-event series that
culminates in a
season-ending two round
playoff and
SuperMotocross World
Championship Final.
Visit
SuperMotocross.com
for more information.
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