Fatheadz Eyewear Expands With Brady Bacon Racing

WINCHESTER, Ind. (March 15, 2019) - Brady Bacon Racing is proud to announce that Fatheadz Eyewear will further expand their involvement with the team and be a primary sponsor alongside Imperial Wagyu for the team’s 2019-winged sprint car schedule. Brady Bacon and Fatheadz have had a long, successful relationship, that began in 2011. Fatheadz was the primary sponsor for Bacon’s 2012 ASCS National Tour campaign and has remained a valuable partner throughout the years, including being a sponsor on the Hoffman Auto Racing No. 69.

“I am extremely fortunate to have partners such as Rico Elmore at Fatheadz who have stuck with me through multiple team and series changes,” explains Bacon. “I would like to think that Fatheadz and myself have become synonymous together. I hope to continue our success together as we have in the past, and I am very proud to fly the Fatheadz banner and represent their awesome products.”

Founded in early 2004 under the direction of Rico Elmore, Fatheadz started with exclusively catering to men with heads too large to fit in standard width sunglasses comfortably. To solve this issue, Rico created a product line with four oversized sunglasses available in varying colors. Fatheadz has grown to encompass five distinct lines of eyewear for both, men and women, specifically tailored to serve our client base. With over 100 unique product offerings, the innovation continues to drive their customer centric business.

“Rico Elmore and Fatheadz have not only been great supporters of myself but also great ambassadors for the entire world of motorsports,” said Bacon. “It has been a true pleasure growing our race team alongside such a great company. It is also very satisfying to know that we have led people to Fatheadz, and their products have made a positive difference. We strive to continue to grow our relationship and bring more race fans into the Fatheadz Eyewear family.”

Brady Bacon Racing plans on embarking on a 20-25 race schedule of winged sprint car races across the country. Highlights of the schedule include stops with the World of Outlaws, Allstar Circuit of Champions, and the Lucas Oil ASCS Series. The team is also looking forward to marquee events such as the Knoxville 360 and 410 Nationals, Four Crown Nationals, as well as the Jesse Hockett Memorial.

Visit fatheadz.com to find your perfect pair of glasses or follow them on social media @Fatheadz eyewear.

Stay up to date with Brady Bacon Racing by following him on Twitter @BradyBacon, Instagram @BradyBacon99, Facebook at Brady Bacon and at his website bradybaconracing.com

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